BetaRadar Web Series: It Goes Down in the DM
- Sigma Lambda Beta
- Oct 11, 2016
- 1 min read
Our next BetaRadar web series installment is just around the corner! This month’s topic is It Goes Down in the DM which covers social media marketing tactics for Sigma Lambda Beta entities and will be presented by Brother David Ayento. The webinar will cover:
Best social media practices for your entity across Twitter, Instagram, Facebook, and Snapchat
How to increase your followers and promote engagement with your audience across various platforms
Social Media marketing tools and tricks
To view the webinar please register on the Brother Network. The webinar will broadcast live on Thursday, October 13 at 7pm CST.
Brother David Ayento holds and MBA with a concentration in marketing from the University of North Carolina. He is also hold a Integrated Marketing Communications Certificate from DePaul University.
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This web series really captures the dynamic way people communicate online, especially through DMs. It's intriguing to see how relationships evolve in such a public yet private space. One of the key takeaways from this show is how crucial it is for businesses, including restaurants, to understand digital marketing. As we all know, restaurant marketing solutions play a pivotal role in how restaurants engage with their audience, whether it’s through social media or direct messages. The DM culture highlighted here connects perfectly with modern marketing strategies, and it’s clear that businesses should take advantage of every platform to engage with customers!
When conversations from the DMs are brought into the spotlight with honesty and energy, it shows how real engagement builds momentum. It’s the same principle I apply in seo coaching — helping people move from passive content to intentional visibility. Because whether you’re growing a brand, a brotherhood, or a business, connection starts with authenticity. And when that message is backed by a solid content strategy, it doesn’t just stay in the inbox — it scales. That’s where clarity, structure, and positioning make all the difference in long-term digital growth.
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