Resources to Get You Through Quarantine
Updated: Jan 23, 2021
Some of us may have trouble coping with our new reality while we limit human interaction due to COVID-19. There are numerous options to stay engaged while at home in self-quarantine. The list below are some current resources being offered for free.
Relaxing at Home
Calm: App and website with mental and emotional wellness content including meditation guidance and sleep stories.
Relax Melodies: Soundscapes to help you sleep
Headspace: Meditations
Keeping Physically Fit
Orange Theory Fitness: Daily at-home workouts with minimal or no equipment required.
Core Power Yoga: Yoga and fitness routines for many levels.
Nike Training Club: iOS and Android app with trainer designed workouts.
Engaging the Brain
Brit+Co: Many discounted and free courses on hobbies like photography or baking
Ivy League Courses: Free, self-paced Ivy League courses on a variety of subjects
Virtual Museum Tours: Free museum tours of over 500 museums
For Kids
Audible for Kids: Free audiobooks for kids’
Lunch Doodles with Mo Willems: Daily doodles at 1pm EST from the author of Elephant and Piggie, Pigeon, and many other child books.
NASA: STEM activities for kids at home
Why Campaign Design Should Consider What Happens After Engagement
A successful campaign does not end when someone clicks an advertisement, scans a product code, or opens an interactive experience. That moment is often the beginning of a longer decision-making process. Customers may explore a product, compare its appearance with alternatives, consider whether it fits their needs, and eventually decide whether to purchase it. The information they receive during this journey can influence their expectations long after the original campaign has disappeared from view.
This makes accuracy an important part of campaign design. Brands often invest considerable effort in creating attractive product photographs, promotional videos, and interactive 3D presentations. However, if the digital representation does not reflect the physical product, customer…
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